The Client
ClearForMe was founded to solve a real and painful problem: ingredient confusion in beauty and dermatology products.
The founder experienced a severe skin allergy and struggled to determine which products were safe. Ingredient names varied wildly across retailers. A single compound could appear under dozens of synonyms. There was no standardized way for consumers to search, filter, or eliminate products based on specific ingredients.
ClearForMe set out to build the most comprehensive ingredient intelligence database in the market. The goal was to provide an API-driven solution that eCommerce retailers could integrate directly into their product catalogs.
What began as a founder-led idea needed to become a scalable, production-ready platform.
What They Needed
ClearForMe needed more than developers. They needed a technical partner to:
- Define the right MVP
- Architect a scalable API-first platform
- Select the appropriate stack
- Build the product from scratch
- Support ongoing rollout and enhancement
This was not a brochure website. It was a data-driven API platform designed to integrate with external retailer systems. Speed to launch mattered. So did long-term scalability.
The Solution
Phase 1: MVP Architecture and Build
Axioned worked closely with the founder to shape the MVP:
- Defined scope and launch criteria
- Designed scalable backend architecture
- Structured the proprietary ingredient database
- Built synonym mapping logic
- Developed retailer-facing API endpoints
- Implemented admin tools for data management
The platform was built using a MERN-based architecture, structured API-first from day one. This ensured retailers could integrate cleanly without rework later. ClearForMe moved from concept to launch with a strong technical foundation.
Phase 2: Scale and Ongoing Platform Ownership (Run)
Following launch, the relationship evolved into a long-term Run engagement from 2018 through 2025. Axioned continued to support:
- API performance optimization
- Retailer integrations
- Ongoing feature enhancements
- QA and testing
- Platform stability and maintenance
- Continuous product improvements
The team included dedicated developers, QA specialists, and consistent project management. As the product evolved, the architecture scaled with it. This was not passive maintenance. It was active product evolution.
The Result
ClearForMe successfully transitioned from founder idea to production-ready API platform. Over seven years, Axioned supported:
- Launch of the MVP
- Ongoing scaling of the ingredient intelligence database
- Stable retailer integrations
- Continuous platform enhancement
The partnership provided both early-stage velocity and long-term continuity. For founders and product leaders building data-driven platforms, that combination is critical.